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New Business in Milford - Easy Freezy

The latest trend in tasty frozen treats has come to Downtown Milford. The Village’s new frozen yogurt shop, Easy Freezy, which opened in May. The shop is a self-serve concept, offering 15 flavors of frozen yogurt and over 30 different toppings, including fruits, nuts and candies of various kinds. The self-serve concept is simple - there are empty Sunday cups available and you fill them with whatever combination of yogurt flavors and topping that you desire and then weigh your concoction at the counter. The cost is based solely on weight.

Dan Cracana, owner of Easy Freezy, told the grand opening ribbon cutting crowd - “I was craving a frozen yogurt after first trying it while travelling on business and was surprised to learn that the closest shop was  in Novi, about 15 miles away from my White Lake home. I’m excited to bring the make-it-yourself frozen yogurt craze to my community.”

Like many trends, self-serve frozen yogurt shops first gained popularity in California and have since been popping up around the country, including here in Michigan and in Oakland County. The shop has a retro look with both indoor and outdoor eating areas and offers a unique feature to enhance the experience of customers – a variation on the old-fashion photo-booth. Additional attractions will be Wi-Fi, music, television and a coin operated kiddie horse ride. Easy Freezy joins Milford House Ice Cream as the second frozen dessert shop in downtown Milford. Easy Freezy will be located in the Mill Valley Center at 525 N. Main Street, Suite 220 in Downtown Milford. Call (248) 676-2888 for more information or visit